our story
We started at the bottom. No connections, no shortcuts—just a camera, a drive to create, and a willingness to put in the work. We shot music videos for whoever would give us a shot, often in the worst neighborhoods, surrounded by people who lived fast and reckless. But none of that mattered, because we were obsessed with getting better. We didn’t just want to make videos—we wanted to make films. And over time, that dedication paid off. We went from hustling on the streets to working with Republic Records, Interscope, and some of the biggest names in the industry.
We shoot with RED cameras, ARRI Alexas, and real film because we believe in high-quality storytelling. But the gear doesn’t matter as much as the reason behind it. The deeper we got into the industry, the more we saw the same pattern—drugs were everywhere. Artists, executives, crew members—people we worked with, laughed with, and built relationships with—kept falling into addiction. Some got help. Some didn’t make it. We saw too many lives get cut short.
At some point, it wasn’t just about business anymore. It was about doing something that actually mattered. That’s why we pivoted. We took everything we learned—branding, storytelling, and lead generation—and applied it to helping people get into treatment. The reason we’re going to win is simple: we grab attention, and we build trust. We position drug treatment centers as the experts in a space that has little trust.
This industry is a blue ocean. Most treatment centers don’t know how to market themselves effectively. They rely on generic ads, empty promises, and outdated strategies that don’t connect with real people. We’re changing that. We create cinematic content that moves people and ads that actually convert. We make recovery feel like the best decision someone can make—because it is.
Sober Kartel isn’t just a branding agency. It’s a mission.
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Most treatment centers are bleeding money on marketing that doesn’t convert. Others rely on outdated tactics that bring legal risks and unnecessary leverage shifts.
The industry is changing. Insurance audits are getting stricter, compliance is tightening, and client acquisition is harder than ever. Centers that don’t adapt will struggle.
The ones who win are the ones who build their own machine— a steady pipeline of clients built on trust. That’s where we come in.
Tell us about your center, and we’ll show you how to scale intakes without burning cash or risking compliance issues.